Amazon CEO Jeff Bezos has spent nearly half of his life inventing and revolutionizing e-commerce, and now he is the new richest man alive, surpassing Bill Gates
Here are five lessons to take away from his success for African Entrepreneurs.
1. Obsess over customers, not competitors
Bezos makes the point that tech companies especially obsess over competitors: They wait and see what rivals introduce, then try to match and one-up it. Try listening to customers instead.
“Many companies describe themselves as customer-focused, but few walk the walk. Most big technology companies are competitor focused. They see what others are doing, and then work to fast follow,” he wrote in a 2015-dated letter.